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2026年国际会议金融科技、市场营销与商业分析(ICFMBA2026)

发布时间:2026/08/07

会议地点:Amman, Jordan
会议时间:December 27–29, 2026
截稿时间:December 10, 2026

会议简介
Finance, markets, and corporate decision-making are increasingly organised through data. Creditworthiness is assessed by predictive models; investment advice is delivered through automated platforms; consumer demand is inferred from digital traces; and managerial judgment is steadily being recast through dashboards, forecasts, and algorithmic recommendations. These developments promise speed and precision, but they also raise harder questions about trust, accountability, market power, privacy, and the limits of data-driven reasoning.
The 2026 International Conference on FinTech, Marketing and Business Analytics(ICFMBA 2026) will take place in Amman, Jordan, from December 27 to 29, 2026. The conference examines the changing relationship between technological systems, market behaviour, and business decisions. Its purpose is not simply to showcase new applications. It is to investigate how financial technologies, marketing practices, and analytical methods are reshaping institutions, firms, and consumers—and to ask where those transformations may fail.
ICFMBA 2026 welcomes theoretical, empirical, methodological, and practice-oriented research. Areas of particular interest include digital finance and financial inclusion, intelligent investment advisory services, algorithmic trust and explainability, platform markets, consumer analytics, digital marketing, customer experience, risk modelling, causal inference, business intelligence, data governance, and the ethical regulation of automated decision-making. Comparative studies and research addressing emerging economies, cross-border markets, and the Middle East and North Africa are especially encouraged.
Hosted in Amman, the conference provides a setting for sustained dialogue among researchers working across finance, marketing, management, economics, information systems, and data science. It also invites participation from financial institutions, technology companies, regulatory bodies, and policy organisations. By placing technical innovation alongside institutional and behavioural analysis, ICFMBA 2026 seeks to produce a sharper account of how data-driven business operates in practice: who benefits, who bears the risks, and what forms of governance will be required next.

论文收录
Proceedings Publication
Accepted and registered full papers from the 2026 International Conference on FinTech, Marketing and Business Analytics (ICFMBA 2026) will be published in the official conference proceedings, subject to successful peer review, revision, and final editorial approval.
Each published paper will be assigned a unique Digital Object Identifier (DOI) registered through Crossref. Following publication, the proceedings will be submitted for evaluation or discovery by relevant academic services, including the Conference Proceedings Citation Index (CPCI), Google Scholar, CNKI Scholar, and other scholarly databases.
Indexing decisions and processing times are determined independently by each database. Submission to an indexing service does not guarantee acceptance, coverage, or a specific date of inclusion.
Where the production schedule permits, papers completing registration, revision, and editorial checks at an earlier stage may be published online ahead of later submissions.

Journal Publication
Selected high-quality papers may be invited for expanded submission to relevant international peer-reviewed journals, including journals indexed in Web of Science or Scopus.
Any journal submission will be treated as a separate publication process. Authors may be required to substantially revise or extend their conference papers, and all manuscripts will remain subject to the journal’s scope, editorial assessment, peer-review standards, and final decision. A recommendation or invitation from the Conference Committee does not guarantee journal acceptance or database indexing.

征文主题
Track 1: FinTech and Digital Financial Systems
Digital banking, open banking, and open-finance ecosystems
Mobile payments, digital wallets, and embedded finance
Central bank digital currencies, stablecoins, and tokenised assets
Blockchain applications, decentralised finance, and smart contracts
Robo-advisory services and automated portfolio management
Alternative data and technology-enabled credit assessment
Peer-to-peer lending, crowdfunding, and digital microfinance
InsurTech, RegTech, and supervisory technologies
Financial inclusion and access to digital financial services
Financial fraud detection, cybersecurity, and identity verification
Algorithmic trading, market liquidity, and financial stability
Technology adoption and user trust in digital financial services

Track 2: Marketing Management and Consumer Analytics
Digital consumer behaviour and technology adoption
Customer segmentation, targeting, and positioning
Customer lifetime value, retention, and churn prediction
Personalisation, recommender systems, and algorithmic marketing
Customer experience and omnichannel management
Brand equity, digital branding, and corporate reputation
Social media, influencer, and content marketing
Marketing attribution and campaign-performance measurement
Dynamic pricing, promotional strategy, and revenue management
Customer relationship management and service innovation
B2B marketing, international marketing, and cross-cultural consumption
Consumer privacy, trust, and responses to data-driven marketing

Track 3: Business Analytics and Decision Intelligence
Descriptive, predictive, and prescriptive business analytics
Machine learning and artificial intelligence in managerial decision-making
Generative AI and large language models in business applications
Business intelligence systems and data visualisation
Forecasting, simulation, and decision optimisation
Causal inference, field experiments, and evidence-based management
Financial, accounting, and audit analytics
Supply-chain, logistics, and operations analytics
Human-resource and workforce analytics
Risk modelling, scenario analysis, and stress testing
Human–AI collaboration and decision-support systems
Data quality, model validation, and analytical reproducibility

Track 4: Digital Business, Platforms, and Innovation
Digital transformation and organisational capability
Platform business models and digital ecosystems
E-commerce, mobile commerce, and social commerce
Network effects, platform competition, and market concentration
Digital entrepreneurship, start-up finance, and venture capital
Technology adoption by small and medium-sized enterprises
Data-driven business-model innovation
Strategic management in technology-intensive industries
Cross-border digital trade and international business
Organisational learning and knowledge management
Innovation ecosystems and university–industry collaboration
Digital resilience and business continuity

Track 5: Governance, Ethics, and Sustainable Transformation
Algorithmic explainability, transparency, and accountability
Algorithmic trust, resistance, and aversion
Bias, fairness, and discrimination in automated decisions
Data protection, privacy governance, and informed consent
Digital identity, anti-money-laundering, and Know Your Customer systems
Consumer protection in digital financial and commercial markets
Regulatory sandboxes and innovation-oriented regulation
Corporate governance of artificial intelligence and data
Sustainable finance, green FinTech, and ESG analytics
Measurement of environmental and social performance
Responsible innovation and the social effects of automation
Regulation of digital platforms and data-driven market power

Track 6: Corporate Finance, Investment, and Financial Markets
Corporate financing decisions and capital structure
Firm valuation and cost-of-capital estimation
Dividend policy, share repurchases, and corporate payout
Mergers, acquisitions, restructuring, and corporate control
Capital budgeting and corporate investment decisions
Asset pricing and portfolio allocation
Market efficiency, investor sentiment, and financial anomalies
Institutional investors, ownership structure, and shareholder activism
Banking competition, performance, and financial intermediation
International finance and exchange-rate exposure
Corporate financial distress, bankruptcy, and recovery

Financial disclosure, information asymmetry, and market response


重要日期
Paper Submission Deadline:December 10, 2026
Notification of Acceptance:10-40 working days after submission
Regular Registration Deadline:December 20, 2026
Conference Dates:December 27–29, 2026
联系方式:
会议官网:https://www.icfmba.org/
投稿链接:https://www.icfmba.org/submission

来源/发布:https://www.icfmba.org/

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